This redesign Visual ID project was focused on Henrique Seruca's personal style, work, and approach to the world of photography. Henrique’s work is focused on advertising with a very particular perspective to subjects.
His new visual ID needed to depict his sophisticated, elegant, and very classic style, with a unique, and yet versatile, point of view. Simplicity along with minimalism and contemporary references where also part of the guideline concepts to explore in this project.
Client: Henrique Seruca